Monday, March 23, 2009

California Leash Company's Pacifica Beach Backpack

California Leash Company's Pacifica Beach BackpackThis backpack manufactured by California Leash Company has these features:

i) Constructed of California Leash Company's High-Grade Neoprene fabric
ii) Zip around closure
iii) Front zip pocket
iv) Adjustable backpack straps
v) Top grab handle
vi) Roomy main compartment
vii) Zip pocket

California Leash Company, CLC, known for their funky & functional neoprene products, is a cutting edge handbag line where function meets fashion and classic design meets modern surfing culture. Developed in Southern California, the beach lifestyle provides the guide for creating the best and brightest in water-friendly products. From that, Beach by CLC was born. CLC was established in late 2002, in Santa Monica, CA, by Karl and Amber Ozinga.

Karl conceived the idea of a handbag line "utilizing the materials they consider or use for summer beach and surf activities into something fashionable." while studying textile design at the Fashion Institute of Design and Merchandising in Los Angeles. His goal was to use only the highest quality materials that were also directly associated with surfing culture. High-grade neoprene, the material for wet suits, replaced traditional canvas, and surf leash cords which are found on all surf boards, became handles. True to his idea, classic yet original, Karl's first design of the Beach handbag was a hit on the Los Angeles beaches and women of all ages were fascinated by the look and quality of the handbag.

Owned and operated by the Ozinga's, CLC started out of their garage in Santa Monica, CA. A year later they moved into a new home in Long Beach, CA and the business found a new headquarters in their garage there. CLC was adding employees, so naturally the dining room turned into an office and the living room into a shipping center. The Ozinga's home became an office/warehouse that was bursting at the seams. They realized it was time to move the business out of the house.

In February of 2005, they officially moved the business into a warehouse in Signal Hill, CA. The business continued to grow quickly as the bags were creating a reputation for being fresh and new. It was home to many of the top action sports and beach lifestyle brands and is dubbed the name "Surf City USA". The Ozinga's feel very blessed to have the opportunity to be part of such an exciting industry. To be able to design and market such a fun product has been a dream come true!

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